Meet Christine Laikind

Co-Founder of YORK Digital Services
Marketing strategist with heart. Inbox whisperer. Creative problem-solver.
Hi, I’m Christine—your go-to marketing sidekick for turning browsers into loyal fans. For 20+ years I’ve helped retail and service businesses shine online, whether that means leveling-up an ecommerce shop or mapping out an entire growth strategy.
Email and SMS are my happy place. Crafting messages that feel human, hit inboxes on time, and spark “add-to-cart” moments is my super-power. Count on me for better clicks, happier customers, and smooth projects that stay on schedule and on budget.
My own small-business journey is a colorful one—running an art gallery and pottery studio, diving head-first into the techy world of a managed IT service provider, and leading web-design and marketing teams along the way. Wearing all those hats taught me how to pivot fast, stretch a budget, and keep creativity front-and-center.
Life threw me another curveball with a breast-cancer diagnosis, reminding me daily that resilience and empathy matter just as much as ROI. That experience fuels my passion for supporting women entrepreneurs who juggle business, family, and everything in between.
When I’m not brainstorming your next revenue-boosting campaign, you’ll find me road-tripping with my husband of 38 years, turning a chunk of wood on the lathe, or getting lost in an art gallery—watercolor sketchbook in hand.